Concept
Maximize usefulness
NextMerging with AIMaximize usefulness
The heuristic Elon Musk gives, in the 2016 Y Combinator conversation, for deciding what to work on: maximize usefulness, defined as the size of the improvement you make times the number of people it reaches. It is the decision rule sitting under the grand missions — the test by which a candidate project earns the effort at all.
The rule
Asked how someone should figure out how to be most useful, Musk states it almost as a formula — impact per person, multiplied by reach:
“Whatever this thing is that you’re trying to create, what would be the utility delta compared to the current state of the art times how many people it would affect.” 🔗
The geometric image he uses for it is the area under the curve — a big improvement for a few people and a tiny improvement for a vast number can score the same:
“Area under the curve would actually be roughly similar for those two things, so it’s actually really about trying to be useful.” 🔗
Crucially, the rule explicitly licenses small work. World-changing ambition is not required; a modest good, spread widely, qualifies:
“Stuff doesn’t need to change the world to be good.” 🔗
“if it has a small amount of good for a large number of people, that’s fine.” 🔗
He frames it as the thing he himself optimized for as a young man — usefulness, not prestige or even world-changing scale:
“That’s the optimization, what can I do that would actually be useful?” 🔗
What it reveals
- It is a quantified decision rule, not a slogan. “Utility delta times people affected” is a first-principles-flavored move: turn the vague question “what should I do?” into a product of two estimable quantities. The grand civilizational missions are then just the cases where both factors are enormous.
- It separates “useful” from “world-changing.” A recurring misreading of Musk is that he only respects civilization-scale work. Here he explicitly says the opposite — a small improvement at large scale is genuinely good. The missions follow from the math, not from disdain for ordinary work.
- It reframes impact as throughput. The “area under the curve” framing is of a piece with how he later answers what he optimizes for — how many useful things he can get done — and with his contempt for talent aimed at low-impact problems. The unit is always useful output, integrated over people.
- It is the upstream filter for everything else. Before the AI work, the energy mission, or the species-level bets, this is the test that selects them: each is a place where the product of impact and reach is maximal.
Related
- First principles — turning “what should I work on?” into an estimable product.
- Work intensity — usefulness later restated as throughput: how many useful things get done.
- Talent misallocation — the negative space: talent aimed where the area under the curve is small.
- Asking the right question — usefulness as the right question to optimize, before any answer.
- Humanity's bright future · AI existential risk · Sustainable-energy mission — the missions this rule selects for.
- Entities: Elon Musk · Sam Altman
- Sources: Y Combinator (2016)